For those who do not know what these figures are, the Live+7 figures give the total numbers viewing a programme within a week of transmission, including all watching on PVR (e.g. Sky+), transmission repeats and on the BBC’s iPlayer service.
From the figures we learn that each Doctor Who episode increased its audience by an average of 52% from the initial overnight figure, this is a much larger increase than achieved by the average BBC One drama, which had a 25% increase. Just under 10% of viewers watched on BBC iPlayer with the vast majority of iPlayer viewers time-shifting the programme.
With an average increase of 3.07 million, Doctor Who has the second largest average increase for Drama in 2012, being beaten by Steven Moffat’s, Sherlock, which increased each episode by an average of 3.34 million viewers. Doctor Who has the largest percentage increase for Drama, so far this year.
The table below shows the breakdown of the Live+7 figures.